Insights Innovation Competition 7th Edition: eCLabs in the Top 5 Finalists

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Insights Innovation Competition 7th Edition: eCLabs in the Top 5 Finalists

Miami –FL, United States – May, 25th 2015 – eCLabs Inc, a Miami based mobile technology start-up, has been selected with the entry “OpinionsApp” among the 5 finalists of the Greenbook’s Insights Innovation Competition that will be help in Atlanta on June 15th, 2015.

Greenbook has announced today the 5 finalists and 1 wildcard that will now go on to the Judging round at IIeX in Atlanta, and here is what they are competing for:


  • $25,000 cash award.

  • Opportunity to be evaluated for inclusion in the Lowe’s Innovation Lab Accelerator located at the Singularity University Campus at NASA Ames Research Center in San Francisco.

  • Exposure to large international audience of potential prospects, funding partners, venture capitalist and angel investors.

  • An invitation to present at the next Insight Innovation eXchange

  • An interview to be posted on the GreenBook Blog, viewed by 36,000+ industry professionals per month

  • An opportunity to work with successful senior leaders within the market research space

The Insight Innovation Competition is collaborating with the Lowe’s Innovation Lab to help competition entrants gain awareness within a broad consortium of global brands.

All participating companies will be vetted for inclusion in the Lowe’s Innovation Lab program. Selected participants will gain guaranteed organic funding through pilot programs with program partner companies, as well as access to acceleration resources for marketing, strategy, finance, and business development.

The companies that will go on to the Judging Round and their chance to win $25k and all of the other benefits of making it to the finals are:

  1. eCLabs

  2. EyeSee, online eye tracking with emotion.

  3. SWAY

  4., the self-service research gamification platform

  5. Metametrix

On June 15, 2015, as part of Insight Innovation eXchange North America 2015, the finalists will present their concepts to a panel of judges comprised of sponsors of the competition in a live event. Each presentation will last 10 minutes: 5 minutes to pitch and 5 minutes for Q&A from the judges. The panel of judges will be moderated by Gregg Archibald, Senior Partner at Gen2 Advisors.

Using a 10-point scale for each category, judges rate each presentation on:

  • Originality of concept

  • Presentation quality

  • Market potential

  • Scalability

  • Ease of Implementation

eCLabs will compete with the entry OpinionsApp ( , an innovative mobile application that wants to help people amplify and measure the power of their opinions.

About Insights Innovation Competition

Imagined and organized by GreenBook, the Insight Innovation Competition  helps budding entrepreneurs bring disruptive ideas to life, while connecting brands to fresh and untapped sources of competitive advantage through deeper consumer understanding. 

The Insight Innovation Competition is an initiative to identify innovators whether they think of their solution as market research related or not, while supporting these firms through funding and mentoring from experienced professionals that can help them succeed.

About eCLabs Inc.

eCLabs started in 2014 as a spin-off of eCGlobal Solutions – a pioneer in the world of digital market research in the Americas. Already serving Fortune 500 companies, eCLabs is a mobile technology company that develops loyalty & gamification tools and applications for consumer insights and brand engagement.


Carol Paschoal | Corporate Marketing & Communications

[email protected]

1680, Michigan Ave – Suite 700

Miami Beach, FL – USA

+1 786-269-0377

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